Cop Drop Keep

With card collecting booming, eBay tapped into the real MVPs of the space. The sellers. We built a series around their stories, spotlighting the people behind the profiles. Each one walked us through their personal collecting journey and broke down their top three: what to buy, what to sell, and what they’ll never let go of. Simple, human, and built to connect with anyone who’s ever ripped a pack or refreshed a listing.